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video || mistral spirit on TV: back to school with crayola

IoanaAugust 21, 2019

This morning, I woke up at 5:30 am in my hotel room in Montreal, straightened my hair, did my makeup, ate a night-old croissant and muffin, and headed down to film – YES, FILM – my first ever TV appearance!

Breakfast TV Montreal did a live segment on back-to-school ideas using the Crayola Take Note! products, and I was invited to show off some of the ideas I put together.

We talked about organizing your bullet journal and notes, and personalizing your back-to-school supplies. We also showed off the Crayola TakeNote gel pens, felt tip pens, permanent markers, dry erase markers, 2-in-1 highlighters, and erasable highlighters on-air!

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A post shared by ioana | bujo & organization (@mistralspirit)

I’m currently on the train back from this two-day trip to Montreal and *seriously* struggling with a stubborn complimentary wifi connection. But I wanted to briefly share a few takeaways I had from the experience!

the products

I wouldn’t work with a brand that I didn’t resonate with, as I get several requests for partnerships each month. But I was so happy the entire time while putting together the props for this segment, because I had SO MUCH FUN with the Crayola TakeNote products!

First off, they’re affordable. I don’t believe in breaking the bank just to get a notebook and some pens to write with. Crayola products are really great quality at a fantastic price.

Second, they’re a pretty versatile and innovative brand, offering several different types of products for people at all stages. Just like their Crayons are for first-time artists, this TakeNote line is for older kids and adults! Crayola also come s out with unique ideas, like their smelly markers and more recently, these erasable highlighters that I mentioned in the segment.

Finally, it’s not a brand I would need to adopt; I already used it a ton when I was younger, and I resonated with their new, “grown-up” products. I actually showed an old melted crayon piece I did 6 years ago at the start of the TV segment!

the experience

I spent the weekend before the segment preparing all the materials (called “props”) that I would bring to the segment, and then on Tuesday afternoon I took the train in to Montreal from Kingston. Finished a fabulous book on the ride (“How to Stop Time” by Matt Haig), had a gym session and dinner at my hotel, went over my talking points, and then took an early night so I could be up early.

When I got to the BT Montreal set, I realized why it’s called a “set”. It reminded me of the school plays I’ve been in through high school and elementary school. It’s funny – I’ve noticed this with lots of other things you do in life for the first time – that often, things in retrospect are exactly what you would expect them to be. But you only have this clarity when looking at the past, never the future. Your entire mental image of that experience is permanently altered by having now experienced it. It’s almost like it’s been granted a definition, where previously there had just been a blank space.

The entire crew of Breakfast TV Montreal was so sweet that I immediately felt comfortable. Even though I’d spent a good half-hour doing my makeup and hair before arriving, I was surprised to be ushered into “makeup” to get the real-deal (foundation, more blush, hair straightening, hairspray) done. This part was really the cherry-on-top of the whole experience. Montreal was rainy that day, though, so my hair didn’t last long afterwards.

All in all, I loved being a part of this experience, and I learned so much leading up to it, in the days surrounding the segment, and afterwards. I also overcame some difficulties, having come down with a bit of an illness the very weekend (and days leading up to) to the segment, adding an extra layer of stress.

the video

To watch the full video, visit the BT Montreal website and search “Back to School with Crayola” or visit this link: https://www.msn.com/en-ca/lifestyle/lifestyleanimals/back-to-school-with-crayola/vp-AAG7DOx

Don’t forget, there’s a giveaway accompanying the segment as well where you can win $250 worth of Crayola TakeNote supplies for your September needs! Enter that on their website, too!

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Comments (1)

  • writing || notes on the tipping point by Malcolm Gladwell – Mistral Spirit

    May 11, 2020 at 3:29 pm

    […] I’d crossed off nearly all of it. Even things I thought were such distant realities, like getting to be on TV, or even having my first New Year’s kiss. Were all the key milestones of my life over, just […]

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Nice to meet you!

Hi, it’s Ioana! I’m a blogger, brand marketer, and recent Queen’s Commerce alumni. When I’m not drinking coffee, reading, studying or exploring the city, I dabble in creative projects like this one!

Latest posts

  • Writing 50k words in ONE month: National Novel Writing Month 2022 Prep Vlog + Goal Setting + Events

    November 1, 2022
  • "Company" on Broadway in NYC

    July 25, 2022
  • what it means to be your own friend (feat. my last bathroom selfie in Goodes Hall)

    April 26, 2022

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ioana.pitu

ioana | mistral spirit | organization & creativity
A sketch from Piaţa Sfatului, Braşov this mornin A sketch from Piaţa Sfatului, Braşov this morning. 🏫 I tried a triple-crosshatch technique to suggest the medieval-era clay tile roofing, inspired by a framed sketch in a local restaurant. Definitely using it again! I love playing with interpretive lines like this: the way a messy bundle of strokes demand to be seen a certain way depending on their context, but are entirely unclear when seen too closely.

Supplies:
📘 @moleskine watercolour sketchbook
🖊️ @fabercastellcanada 0.3 fineliner

📍 Piaţa Sfatului, Braşov

#travelsketch #urbansketch #urbansketching #travelsketching #sketchbook #moleskine #uskromania #urbansketchingromania #brasovart #brasovsketch #romania #fabercastell #pittfabercastell #moleskinesketchbook #travelsketchbook
Loved visiting this castle today 🇷🇴 Saving i Loved visiting this castle today 🇷🇴 Saving it here so I can paint it later and because this song was perfect for it. 👌 Bran Castle is the castle (actually a fortress) in the Transylvania region of Romania that inspired Bram Stoker’s original Dracula story.

📍 Bran Castle, Transylvania, Romania

#brancastle #romania #travelling #romaniamagica #travelblog
Quick little sketching break in Carvoeiro, Portuga Quick little sketching break in Carvoeiro, Portugal. @usktoronto #usktoronto If you’ve ever wondered how long these sketches take… here is how much I can sketch in 20 mins! Looking forward to adding a bit of dimension to this one after with watercolours. 🤗 

2 supplies I always carry with me:
@moleskine art sketchbook
@fabercastellcanada 0.3 black fineliner

#carvoeiro #urbansketchers #traveldrawing #drawingsketch #sketchbook #sketching #artjournal #travelsketch #drawyourday #sketchbookart #illustration #urbansketching #sketchjournal #finelinerdrawing #moleskine #moleskinesketchbook #traveljournal #travelwatercolor #traveldiary
Not exaggerating when I say @torontostationeryshow Not exaggerating when I say @torontostationeryshow was one of the most fun things I’ve ever done. ❤️ Had an absolute blast sharing the @thewashitapeshop love, meeting other journalers, helping customers find their style of washi, giving out free samples, starting off a few young bullet journalers with their first washi tapes, chatting with other vendors and basically just having the best paper party ever. 🎉

@dreyray and @queeniescards you are both incredible. 🙌 And so are the 80+ other vendors we had the pleasure of sharing a space (and a passion) with. 🥰

#torontostationeryshow #torontostationeryshow2023 #stationeryshow #stationery #hobby #papercraft #journaler #journaling #stationerylover #stationeryshop
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Writing 50k words in ONE month: National Novel Writing Month 2022 Prep Vlog + Goal Setting + Events

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by Ioana November 1, 2022November 1, 2022
“Company” on Broadway in NYC

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by Ioana July 25, 2022October 22, 2022
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Earlier today I took what will likely be my last bathroom selfie in Goodes Hall. (Hopefully in equal part because I’ll grow out of it and because I’m about to graduate from undergrad. 😋) Isn’t it an amazing feeling to be fascinated by an area of study? The utter excitement that comes along with it!…

by Ioana April 26, 2022August 17, 2022
A sketch from Piaţa Sfatului, Braşov this mornin A sketch from Piaţa Sfatului, Braşov this morning. 🏫 I tried a triple-crosshatch technique to suggest the medieval-era clay tile roofing, inspired by a framed sketch in a local restaurant. Definitely using it again! I love playing with interpretive lines like this: the way a messy bundle of strokes demand to be seen a certain way depending on their context, but are entirely unclear when seen too closely.

Supplies:
📘 @moleskine watercolour sketchbook
🖊️ @fabercastellcanada 0.3 fineliner

📍 Piaţa Sfatului, Braşov

#travelsketch #urbansketch #urbansketching #travelsketching #sketchbook #moleskine #uskromania #urbansketchingromania #brasovart #brasovsketch #romania #fabercastell #pittfabercastell #moleskinesketchbook #travelsketchbook
Loved visiting this castle today 🇷🇴 Saving i Loved visiting this castle today 🇷🇴 Saving it here so I can paint it later and because this song was perfect for it. 👌 Bran Castle is the castle (actually a fortress) in the Transylvania region of Romania that inspired Bram Stoker’s original Dracula story.

📍 Bran Castle, Transylvania, Romania

#brancastle #romania #travelling #romaniamagica #travelblog
Quick little sketching break in Carvoeiro, Portuga Quick little sketching break in Carvoeiro, Portugal. @usktoronto #usktoronto If you’ve ever wondered how long these sketches take… here is how much I can sketch in 20 mins! Looking forward to adding a bit of dimension to this one after with watercolours. 🤗 

2 supplies I always carry with me:
@moleskine art sketchbook
@fabercastellcanada 0.3 black fineliner

#carvoeiro #urbansketchers #traveldrawing #drawingsketch #sketchbook #sketching #artjournal #travelsketch #drawyourday #sketchbookart #illustration #urbansketching #sketchjournal #finelinerdrawing #moleskine #moleskinesketchbook #traveljournal #travelwatercolor #traveldiary
Not exaggerating when I say @torontostationeryshow Not exaggerating when I say @torontostationeryshow was one of the most fun things I’ve ever done. ❤️ Had an absolute blast sharing the @thewashitapeshop love, meeting other journalers, helping customers find their style of washi, giving out free samples, starting off a few young bullet journalers with their first washi tapes, chatting with other vendors and basically just having the best paper party ever. 🎉

@dreyray and @queeniescards you are both incredible. 🙌 And so are the 80+ other vendors we had the pleasure of sharing a space (and a passion) with. 🥰

#torontostationeryshow #torontostationeryshow2023 #stationeryshow #stationery #hobby #papercraft #journaler #journaling #stationerylover #stationeryshop
Ranking my bullet journal spreads 2016 - 2023! 📚 I love having 8 old bullet journals to look back through because each one contains bits and pieces of goals I set, and projects I worked on, and organization methods I forgot I once tried. I’ve always had the weird sensation of remembering a moment as it’s happening, and I think a part of the reason why is that I’m obsessed with never forgetting what it’s like to be at the beginning of something. Some day when I’m old, I might figure everything out. But I always want to remember what it was like when I didn’t. ❤️

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Stumbled across this exhibition called “Housewar Stumbled across this exhibition called “Housewarming” by @karinegiboulo while at the @gardinermuseum a couple months ago and I’m SO glad I did. It not only gave me the remarkable sensation of both delight and discomfort at the same time, but it gave me the push to check out more local museums! I find they’re a rare solo sanctuary for me and always leave me a little more excited and inspired than when I arrived.

About “Housewarming”: Montreal-based artist Karine Giboulo (@karinegiboulo) invités you on a journey through a life-size reimagining of her home, animated by more than 500 polymer clay figures. With the pandemic as a constant presence, the colourful dioramas animating each room prompt reflection about the challenges we face as a society, from climate change and food insecurity to consumerism and the housing crisis. 

#creative #creativity #museums #gardinermuseum #torontomuseums #torontocreative #torontolife #karinegiboulo
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