Ioana Pitu

Mistral Spirit

Mistral Spirit is a YouTube channel and blog for creative bullet journal inspiration, organization strategies, and working towards a motivated, balanced and healthy lifestyle.

My mission since 2009 has been to inspire others to live a fulfilling life through practical strategies incorporating planning, journaling and creativity – all while authentically sharing my own story.


Ioana is a Queen’s Commerce student with a passion for visual storytelling and lifelong learning. She is known for the creativity she injects into everything she works on and the entrepreneurial spirit that drives many of the projects she undertakes.

No challenge is too big for Ioana – and she manages her current YouTube business with an audience of 50k subscribers and several ongoing brand partners while maintaining her dedication to her academic studies and spending her free time on creative projects.

Her portfolio includes extensive photography and videography work taking brands like Queen’s Solar Design Team, DECA Xavier and Queen’s Commerce Leadership Summit to the next level with high-quality campaigns. She is currently looking forward to working at Ernst & Young as an advisory intern in 2020.

I am always open to new, authentic partnerships with brands creating quality products at an affordable price. If you have a project, product or brand that you think is a great fit for my content, feel free to reach out at mistralspiritblog(at)

Why “Mistral Spirit”

The word Mistral, from Latin magistralis ventus, means literally ‘master wind’, and is a strong, cold and dry wind that blows from France to the Mediterranean.

A Mistral Spirit is a term I’ve come up with to represent a spirit with a powerful passion for adventure and an undying strength to follow that passion. This blog is the outlet for my personal Mistral Spirit, and my hope is to inspire you to follow where your Mistral Spirit takes you.